Our quantitative research provides non-biased, accurate statistics based on robust, representative samples. Our insight methods include advanced analytical techniques, used to generate unambigious recommendations, presented in a concise format.
How we do it...
After reviewing objectives, we'll devise a research program to answer all key questions, specifically considering:
- Method : quantitative or qualitative research (or both).
- Sample : from targeted group to nationally representative.
- Data collection : online, telephone or face-to-face.
- Optimised : within budgetary and timing parameters.
We work closely with a variety of fieldwork suppliers and use whoever we feel will be best at delivering the required sample, in the
most cost-efficient
and
time-efficient way, allowing us to deliver comprehensive results and recommendations that you can rely on.